This manufacturer of high-end architectural materials was in search of social media content and a strategy that would keep their top-of-the-sales funnel architectural vendors engaged and loyal over the long term. Our solution? Put unconventional creativity in the same room as sprint-informed engagement data, and let them guide one another towards a 47% increase in the average reach of organic posts, 7 times more reactions to posts, and a 50% bump in the average audience size.
See how we made it all happen. Dive into the details of this project below.